Tuesday, June 16, 2009

It's America Time


Bloodied my knuckles strumming, over and over again, to the chorus of "It's America Time" as a mock band member in a Miller beer commercial. None of us really knew what the job entailed, other than its content (beer) and geographic marketing range (Southeast Asia). That, and we'd be getting paid $150 for an hour of lip-synching. Seen here is the second scene, in which we counted down in looping "three, two, one, cheers!" where we were scripted to laugh and clink our bottles (labels towards the camera) with the director yelling, "Into the light!". Photo credit: Steve Longley